Tuesday 3 July 2012

BeachCherry - Web Design Company Commits to Help Businesses Reach the Next Level Through Great Websites

“Do you have a website?” is a common question posed to entrepreneurs frequently. If you don’t, then you seriously need to analyze if your business will benefit from one. If you do have a website however, you need to know if it has an effective presence and visibility. A great place to start is to get your site’s analytics set up and check the stats. If your website was created way back in the dotcom boom era, then chances are it’s not visited that often and you need a complete makeover for your website. This means revamping your portal with a fresh and appealing design and clear/concise content.

web design & development company

Now visuals play a vital role in the amount users spend on your website. To make them stay longer – you need to hook their attention. This is where getting a great designer or web design agency comes in. An agency that knows its job well will understand your business, its target audience and create the right feel for your website. How does one go about choosing the right web design agency? We list some pointers:
  1. Check the design company’s website:
    You will get a fair idea of their aesthetics and design skills from their website. They have to put their best foot forward there. You will also find links to some of their best work on their URL. Does this impress you? You will be able to filter out a couple of web agencies that you like.
  2. Domain expertise:
    Do they specialize in a specific type of website? If you are a travel business and they have done sizeable work for the travel industry, then chances are they will understand your KPIs and targets better. But if their work across the same industry is repetitive then you must look elsewhere.
  3. Budget:
    It is imperative to find out if the shortlisted agencies can create the goods you want within your budget. But also if their work is Value for Money. Always bring good negotiators to the table who can find out what extra will you get from the agency in terms of support and design.
  4. Search-savvy designs:
    A good design agency also knows search optimization issues and principles very well. Ensure they are able to create seo friendly websites. This one could be a deal-breaker. A good website design should also be search friendly. You can ask for examples of their optimization skills.
  5. The Pitch:
    Ask the finalists to pitch for the project. A pitch will give you a reasonable idea if they are up to the mark.
  6. Self-editable:
    With the rapid change of pace in the industry and its news you will want to update your site frequently. Asking the design agency to do so every time will raise your budgets remarkably. Ensure that the website is built with user-friendly and self-editable software. Make arrangements for requisite training for your staff members who will be doing the updates.
  7. Analytics offered:
    When your new design is launched, it’s the statistics and traffic information that will be the parameters for its success. Asking the web design agency about the stats tracking tools they offer is another indication of how effectively you will use your website in future.
A great web design is not just a visual treat, but an important tool for your business’s success and increased ROI. Choose wisely and you will benefit from a new design immensely. 

See BeachCherry Software’s expertise in web design and request a demo

For further info:
    • For Sales:   +1 (202) 470-5680
    • For Enquiries:   +1 (202) 436-9487
    • Toll Free # U.K:   +44 (162) 628-0000
    • Toll Free # U.S.A:   +1 (866) 823-0761
    • Email: info@beachcherrysoftware.com

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